Join us for Shop Talk LIVE Friday, 29 October 2021 at 2pm. Register here.
We are looking forward to participating in the latest Shop Talk Live webinar episode featuring OLA Energy’s Head of Retail Amged EL-Hanbali, vida e caffè CEO Darren Levy and Craig Phillipson, MD of Shopworks.
One quarter of the World’s population will live in Africa by 2050. Economies are growing fast and new partnerships are driving a revolution in customer experience across the continent.
On the program we’ll explore some cool new retail formats and brands, and discuss a range of topics including the growth of home delivery, driv-thru, retailer partnerships, category management and the growth of the premium coffee category across Africa.
OLA Energy are the biggest multinational oil company operating in Africa, which is 100% African. OLA have adjusted and extended their service station offering and developed their own C-Store brand “marhaba”.
Partnering with international players, as well as supporting African entrepreneurs has also proven a successful formula. With big investments in automation, a loyalty program and category management OLA Energy’s strategy to develop African businesses and elevate them to international industry standards goes from strength to strength.
vida e caffè
vida e caffè, CEO Darren Levy joins us to discuss how the past 18 months has increased their speed of innovation; from rapidly expanding their delivery business, through to the addition of drive-thru, the importance of their food ranges and retail partnerships.
Darren will highlight how the offer appeals across socio-economic groups. vida e caffè are the most-loved coffee retail chain in South Africa, with a combination of high street, shopping mall and forecourt locations, partnering mainly with Shell South Africa and the other major forecourt brands.
Craig Philipson, MD at Shopworks shares his insights and perspective on working with OLA Energy and their partners Simbisa and O’Good Food, in Côte d’Ivoire and Keyna, to optimise ranges and space utilisation through store planning and category management.
Join the audience, register here now, for Shop Talk LIVE, Friday 29 October 2021 at 2pm UK time.